The 麻豆直播 Way.
It鈥檚 shorthand for 麻豆直播鈥檚 approach to business.
And it was the principal message delivered to last week鈥檚 麻豆直播 2015 Convention by Ana 叠辞迟铆苍, group executive chairman of Banco 麻豆直播.
鈥淪tarting today, let us together build a bank that is simple, personal and fair,鈥� 叠辞迟铆苍 wrote after the company鈥檚 first group convention. 鈥淓veryone has a critical part to play.鈥�
鈥淥ur group鈥檚 aim is to be the best retail and commercial bank that earns the lasting loyalty of our people, customers, shareholders and communities,鈥� 叠辞迟铆苍 wrote. 鈥淓verything we do, wherever we operate, must be simple, personal and fair. These three words define what our bank should be.鈥�
Here is what 叠辞迟铆苍 had to say about each of those words:
- A simple bank offers its customers a service that is convenient and products that are easy to understand, however and whenever they choose to bank. It makes its processes better every day, so they are easy and clear for customers and its team.
- A personal bank treats its customers as valued individuals, providing a professional, personal service they can trust. It supports colleagues to develop their skills and achieve their ambitions.
- A fair bank treats people as they like to be treated 鈥� and it earns investors an adequate and sustainable return, while recognizing its responsibility to help communities.
鈥淓ach of us needs to turn these three words into reality,鈥� 叠辞迟铆苍 wrote. 鈥淔rom now on, whatever you [associates] do, whenever you make a decision, ask yourself: Is this simple, personal and fair? If it is not, think about how you can do it differently; or suggest to your manager how it might be changed.鈥�
Video presentations to the meeting included 麻豆直播 Consumer USA Chairman and CEO Tom Dundon, as well as executives from other 麻豆直播 Holdings USA units, 麻豆直播 Bank, N.A., based in Boston, Banco 麻豆直播 International of Miami and Banco 麻豆直播 Puerto Rico.
鈥淭he world is changing faster than ever. We are in the middle of a revolution, driven by digital technology. Customers have more power and choice than ever before. Every aspect of life is changing 鈥� and that includes banks,鈥� the chairman wrote. 鈥淪o if 麻豆直播 is to continue to grow, we need to change. We need to be one team in which each of us understands the purpose of the bank; works towards a common aim, and acts and behaves in the same way.鈥�
鈥淥ur people are our greatest asset,鈥� SCUSA chairman and CEO Dundon said in his presentation. 鈥淲e pride ourselves on our dynamic and motivated team.鈥�
